Making a Positive Impression Over Video

When the pandemic took hold in 2020, video conferencing became the go-to tool for many businesses.

Video provided a way for team members to stay connected regardless of where they were in the world.

At the same time, video conferencing gave companies a way to host effective training and interviewing experiences.

Whether you’re meeting with a team member or connecting with a crucial investor, it’s important to know how to present yourself in the new age of video.

Learn how to make a positive impression by using these strategies.

Choose a Professional Setting

First, ensure that your background isn’t going to detract from your professional image.

You can do a video interview whenever you want, wherever you want.

However, that doesn’t mean you should be hosting important meetings from your sofa.

Ultimately, you want to choose a space that’s going to present you in the best light in all aspects.

Look for a well-lit area in your home where you’re not going to be covered in shadow.

Ideally, you’ll want a plain wall, a bookshelf, or something else that seems professional in your background – rather than just a messy spare bedroom.

Test the lighting and setup in your video space by turning your camera on and checking to see what you look like.

Ensure that the space you’ll be meeting from is quiet and isolated, so that others won’t be distracted by whatever is going on around you.

Ensure That Everything Works Properly

Start by making sure you know how to use your conferencing software long before the meeting is set to begin.

You can try a test run with a colleague or friend.

Check these items:

● Does the microphone sound good? Is your audio loud and clear?

● Is your video stream easy to see? Ensure that you’re not getting any pixelation or blurring as you move around in the shot.

● Do you have a good internet connection in your chosen space, so you don’t suddenly drop the call?

● If you’re joining the meeting from a laptop or tablet, is it fully charged?

This also applies to any wireless headphones or cameras which might need charging.

Dress to Impress

Just because you can go to work or a video meeting in your PJs doesn’t mean you should.

If you’re having a professional conference or an interview, dress professionally.

Wear a full suit or other attire appropriate for you and the setting.

Avoid simply dressing up the top half of your body. You might end up standing up.

As countless events have shown, it’s easy to forget that you’re not wearing your bottom half of clothing when you’re in the middle of an animated conversation.

It’s also worth noting that dressing correctly can give you a crucial confidence boost too.

Dressing appropriately makes you feel like you deserve the job you’re applying for.

You can even think about applying makeup if you like or doing your hair to give yourself a higher degree of self-esteem.

Be Prepared

If you were having a meeting or interview in the real world, then you would probably have notes and presentations to take with you. The same can be done in your video meeting.

Simply ask to present a slideshow in your video conference (and learn how to do that beforehand).

If you want to have notes handy, keep them on your screen, so you don’t have to glance away and look down at your lap in the middle of a conversation.

You can also have a cheat sheet stuck somewhere close to your camera, so you can grab quick pieces of information without being obvious.

This is one of the biggest benefits of conducting a video interview or meeting instead of connecting with someone in person.

Pay Attention

Finally, like in any conversation, you’ll make a better impression if you pay attention.

These techniques will help:

● Avoid looking at your phone or flipping through your emails when you’re in the video.

People will notice that you’re not focused on the conversation.

● Give the person you’re meeting your full attention and respond to any questions or queries when it’s appropriate.

● Take notes if you need to.

● Remember to mute your microphone if necessary to avoid distracting other meeting attendees when someone else is talking.

Video conferencing is now an important part of our lifestyle and of the business landscape.

Learn to excel in using video and take advantage of these tips to make a positive impression via video.