Just two evenings ago, I had a lively discussion with my sister and cousin about careers and the behaviors and strategies we employ as women that sometimes help us or hurt us in the long run.
One common challenge that always seems to come up is our behaviors around self-marketing and self-promotion.
Are you one of those professionals who believes in hard work and going the extra mile, but get very uncomfortable when it comes to “selling” what you have achieved or contributed to the company?
Now, by no means am I suggesting that you alter your personality, become egotistical or randomly talk about yourself to any who would listen.
However, here are 7 strategies and tactics to consider when talking about your value in any meeting, performance appraisal discussion, job interview or networking setting.
– Think of the bigger impression you can make if that story highlights how your new skills have helped become a more valuable, effective contributor to your company.
Focus on what goals were met, what you are most proud of and have a candid discussion on what you might do differently the next time around.
– It’s more powerful to say “Based on my research and calculations, I estimate that we can save more than $200K in the next quarter”.
– What internal opportunities, projects or assignments would be effective in helping me achieve that goal?
– Wrong strategy! Solicit feedback, recommendations and support from your manager and colleagues in an informal way through out the year, so you have more opportunities to adjust your efforts and input more frequently.
Words, more importantly your words make a difference!
Which of these strategies ring a bell with you?