Branding & Online Identity Archives - Abby Locke

Branding & Online Identity

July 27, 2017

5 Benefits of Personal Branding

Personal branding is about honing your skills, narrowing your focus, and getting clear on what you’re passionate about so that you have consistent career marketing messages and brand communications. Branding is not just about you […]
June 20, 2016

What’s Your Brand Story?

Who doesn’t love a great story? From what we see on TV, read in books and magazines and observe in movies, the storytelling theme to make an impact, drive change or motivate action comes through […]
May 12, 2016

Using Social Networks to Boost Your Consulting Brand

Nothing bests face-to-face connections when it comes to networking, relationship building and connecting with prospective clients. However, as a consultant or solopreneur, having a strong online presence in the world of social networks is also […]
November 12, 2014
7 Ways to Transform Your LinkedIn Profile | Premier Writing Solutions

7 Ways to Transform Your LinkedIn Profile

Whether you are pressing through on your executive job search or working to enhance your online brand, having a strong LinkedIn profile is a vital tool for you. Too many executives do fail when it comes to building an effective and well branded LinkedIn profile.
August 1, 2013
Networking: Tweaking Your Social Media Strategy | Premier Writing Solutions

Networking: Tweaking Your Social Media Strategy

It’s kinda hard to really be out of the loop these days..if I miss the breaking news or don’t get a chance to read a newspaper, I can simply log into one of my social […]
July 15, 2013
5 Must-Haves of Personal Branding

5 Must-Haves of Personal Branding

Every way you turn, you keep hearing about branding. However, do you really understand the importance of personal branding and what it means for your job search and career success. In today’s competitive job market […]
June 7, 2013

Are You LinkedIn or Linked Out?

Rain, rain, rain, and more rain. We are in the month of June, but Mother Nature has other ideas. I am attending the Capital Jazz festival tomorrow and while I am looking forward to a […]
December 18, 2012

Career Success Day 7: Be Seen And Heard Online

I am sitting here sipping on orange-banana-carrot smoothie, part of my new “green smoothie a day” routine…though this one is more orange than green, it’s still good for you…yummy! Two more days and I am […]
November 15, 2012

Brand Distinction In One Sentence

What’s your competitive advantage in today’s job market? There are three holidays that are most exciting to me – Thanksgiving, Christmas and Easter. So as the entire country starts to buzz with new energy, get […]
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